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Bacardi // The Buzzer
Date
Jan 2013
Project type
On-Ground Activation
A digital installation at NH7 Weekender, 2013 for Bacardi India.
NH7 Weekender is, without a doubt, India's biggest bash. We created the Bacardi Buzzer, a digitally-led on-ground installation, to make the experience even more rewarding. By pressing the Buzzer button on the bar every time they got a drink, patrons unlocked epic rewards - collectively.
Winner: GoaFest 2014, Bronze, Ambient Media
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